Did you know that every year in the UK we use 500 million plastic bottles of shampoo?

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KIND2 you. KIND2 the planet.

From the outset, we have been guided by the principles of the Circular Economy.

Starting with the elimination of waste in the form of plastic bottles, we've continued to explore what else we can do to improve the sustainability of our products and reduce our impact on the planet.

Our approach to sustainability covers five key areas of focus:

KIND2 Shampoo Bars
PRODUCT

All our solid haircare bars are vegan, cruelty free, waterless.

We are certified Zero Plastic Inside by Plastic Soup Foundation.

Coconuts
INGREDIENTS

We use only natural fragrances and colours.

Plus our bars are free from palm oil and palm oil derivatives. 

KIND2 Shampoo Bars being produced
PARTNERS

Our bars are made in the UK.

Our packaging boxes are printed in the UK by a Carbon Balanced Printer.

KIND2 Shampoo Bars being packed
COMMUNITY

Our fulfilment partner is Mailout, a Social Enterprise in North London providing employment and training for people with learning disabilities.

River photographed from above
ENVIRONMENT

Each full size bar replaces 2 plastic bottles.

Our packaging is recyclable, compostable and biodegradable. We plant a tree for every order.

Sustainability Report

If you are interested to learn more about what we are doing in each of these areas, you can read our Sustainability Report here - covering the period up to March 2024.
A couple of key milestones we're pleased to have achieved so far.

WE HAVE SAVED

50,000 plastic bottles!

Plastic bottles and other pollution washed up on a beach
Mangrove Tree on white sandy beach

AND WE HAVE PLANTED

6,700 Mangrove trees

AWARD WINNING

Solid Shampoo & Conditioner

Make the switch today

KIND2 Shampoo and Conditioner Bars on blue background